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Business Growth Service – Build a digital marketing strategy to drive sales and grow your business

Tue 1st September @ 14:00 - 15:00
Explore core digital marketing methodologies to increase traffic and resonate with your customers.

What you’ll learn:
– What marketing methods you should prioritise when budgets are limited
– Uncover demand and gain actionable inspiration for campaigns
– Identify sources of data and insight to build a confident digital marketing strategy

Join this session to learn the core digital marketing methodologies to cost-effectively increase, tap into and capitalise on demand. With a key focus on cost-effective methods that bring interested customers closer rather than ‘pushing’ advertisements to irrelevant audiences, this session will have insights for B2C and B2B brands of all sizes.

Speakers:
Martin Calvert
Marketing Director, ICS-digital

Martin Calvert is Marketing Director at ICS-digital, an international digital marketing agency that helps large and small firms succeed in highly competitive and highly regulated sectors worldwide.

Martin hosts the ICS: Everything Digital podcast on Apple and Spotify which covers multilingual digital topics including SEO, content, PR, product and much more.

To find out more about this event and book your place, please follow the link below:

https://www.business.gov.uk/business-academy/events/build-a-digital-marketing-strategy-to-drive-sales-and-grow-your-business-01-september-2026/

Venue