DBT: Researching export markets part 1 – Strategy planning and desk-based research

Name: DBT: Researching export markets part 1 – Strategy planning and desk-based research
Start: 2024-05-07T14:00:00+01:00
End: 2024-05-07T15:00:00+01:00

Tue 7th May @ 2:00 pm - 3:00 pm

Explore how to set up an effective programme of market research to inform your strategic decisions.

What you’ll learn

How to set up an effective programme of market entry research
The benefits of market research
How to carry out strategic desk based research
Where to find business and consumer intelligence online

Description

We will look at how to develop research objectives that link intelligence directly into your market entry strategy. Methodologies for market research will be discussed, and desk based research techniques will be explored.

Find out more and register here – Events – Researching export markets part 1: Strategy planning and desk-based research (great.gov.uk)