New training academy providing hundreds of jobs at Worcestershire firm

Almost 200 people have found new jobs with a Worcestershire-based business through a unique apprenticeship training academy.

The Sigma Financial Group, one of the UK’s leading business outsourcing firms, has seen its staff numbers grow by 50% (300 to 450 employees) since being acquired by South African-based Digicall Group in 2016.

The training academy has been in operation for over 12 months and is a collaboration between Sigma, Birmingham City Council, the Department for Work and Pensions and Birmingham Metropolitan College.

So far over 190 people have been taken on by Sigma, which has offices in Redditch and Birmingham. A further 66 people have also received training support through the programme.

The programme will see an initial 14 people receive extra training to take on leadership and management roles within Sigma.

The academy has been established within BMet’s Greater Birmingham Professional Services Academy which prepares candidates for careers within the region’s business professional services sector and for administration and contact centre roles at Sigma. As part of the process, new recruits are provided with the opportunity to study for NVQ level 1, 2 and 3 in Customer Services whilst working at Sigma.

Mike Harfield, Chief Operating Officer of Sigma, said: “The training programme has been a superb success and provided the business with a group of talented people – some of whom are set to take on wider management roles.

“One of the real benefits is that we are equipping local people with the skills and experience they need to sustain long-term employment.

“It’s the latest in a long line of growth news for Sigma over the past few years. Adding quality people to our team has been vital to that success.”

Suzie Branch-Haddow of BMet, said: “Sigma wanted to find the best possible candidates for their future growth and development as a business. This model is the starting point for a comprehensive training programme and support network that will ensure all their staff will benefit.”

Sigma works in the B2B and B2C sectors with clients including major blue chip organisations from the utilities, financial services, retail and telecommunications industries.

It’s headquarters are in Prospect Hill, Redditch.


Get in touch

Call our team today on

01905 677 888

Or E-mail our team today

Click here to make an enquiry
    By submitting this form, you acknowledge and consent to the data in this application form being held on the shared database in accordance with the Data Protection Act 2018. By submitting this form you consent to receiving information on grants, business support and funding schemes via telephone, mail and email by partners. For further information please visit
  • This field is for validation purposes and should be left unchanged.

By using this website you agree to accept our Privacy Policy and Terms & Conditions